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  1. Informative: Resumes should convey factual information about your skills, experiences, education, and achievements. It should provide a clear, concise summary of your qualifications and background. Ensure that it’s well-organized and easy to read, highlighting the most relevant information for the position you’re applying for.
  2. Persuasive: A persuasive resume aims to convince the employer that you’re the right fit for the job. Use language that showcases your accomplishments and capabilities effectively. Focus on how your skills align with the requirements of the job, emphasizing your unique selling points and what sets you apart from other candidates.
  3. Sales-Oriented: While avoiding over selling, your resume should present your qualifications in a way that markets your value to the employer. Use action verbs, quantify achievements where possible (e.g., increased sales by 30%, managed a team of 15 employees, etc.), and tailor your resume to match the job description to demonstrate how you can contribute to the company’s success.
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